Twice annual clearance sales on Lego. #win

Ahhhhhh… Lego Target clearance stickers.  Seriously.  Have you ever seen anything more wonderful than that?  It doesn’t get much better than 50% off on Lego.  Especially Star Wars Lego!

I remember the golden days of Target clearance pricing on Lego.  I used to be able hit the store at 8 Mile and Van Dyke, and get $400 worth of Lego for $100.  Those days are over.  This summer clearance season, I only managed to snag a few sets; Anakin’s & Sebulba’s Podracers 7962, Bounty Hunter Assault Gunship 7930, and the Cool Cruiser 5767.

I think over the years, retailers have gotten MUCH better at inventory control and predicting consumer demand.  There just isn’t as much excess product on the shelves.  I also think Lego has gotten even more popular, and people snatch it up when they see it on sale.  Target clearance pricing works in three rounds (sometimes four):

• 30%
• 50%
• 70%

It used to be a waiting game for collectors.  We’d see it at 30%, and get excited by the thought of what was sure to come.  At 50%, we’d start getting antsy, wondering if we’d be able to properly time our next visit.  At 70%, we’d clear the shelves of everything.  Now, people swoop as soon as they see those first red stickers hit the shelves. 🙁

Let’s be honest.  Lego is an incredible toy.  It is of the highest quality.  It is fun for all ages.  And it promotes endless play and creativity.  But it’s expensive.

Brick

I am an Adult Fan of LEGO (AFOL) and an active member of the Michigan LEGO User Group (MichLUG). I have loved LEGO for as long as I can remember. I am currently working on the following models:
– UCS Millenium Falcon
– Emmett’s Apartment Building
– Gringott’s Bank